ZOOL
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ZOOL / Our story

Global perspective.Thoughtful products.

ZOOL is a US company building its own products for people around the world. We bring AI, design, and engineering together to make everyday life and work a little better.

American West
American WestPhotography by Luo Lei

What ZOOL stands for

ZOOL

ZOOL LLC · United States Independent products. Global ambition.

An independent spirit.A lasting commitment.

ZOOL began with a simple ambition: make products we believe are worth bringing into the world. Useful ideas, clear experiences, and details that feel considered.

As an AI-native team, we use AI throughout exploration, design, and development. It expands what we can try and build. Our judgment shapes what we choose to make, and the care we put into it.

Our approach

New possibilities.Lasting standards.

Technology changes what we can build. What makes a product worth using still comes down to a few things we care about.

  1. 01

    Begin with a real need.

    Start with something that matters in daily life. Understand the need before deciding what to build.

  2. 02

    Make complexity feel simple.

    Give every feature a purpose and every interaction a clear next step. Good design makes a product easier to understand.

  3. 03

    Keep making it better.

    A release is the start of a longer commitment. Listen, refine, and take care of the products people rely on.

The Manhattan skyline and Empire State Building in New York.
New York · Photography by Luo Lei

The team

Luo Lei

Founder · Product & engineering

Luo Lei

From an idea to a product worth using.

Luo Lei leads product direction and development at ZOOL. His work brings together software engineering, open source, and a hands-on approach to building.

He cares about what happens between a promising idea and a dependable product: making the right choices, simplifying the experience, and following through on the details.

Yang Zuo

Design · Product direction

Yang Zuo

Thoughtful design, grounded in people.

Yang Zuo brings experience as a designer, product director, and social media creator. She connects visual design, product experience, and an understanding of audiences to help make products clear, considered, and approachable.

Images: Luo Lei / Unsplash. Yang Zuo’s portrait styled with AI.

Made with intention.Improved with care.

ZOOL is built around the products we make — and the everyday experiences they become part of.

Explore our products

Contact ZOOL

For questions about our products, help with using them, or feedback.

support@zool.appOpens your email app.